Thanks for this additional information--very helpful! Does the coupon have clear instructions to the dealer on how this offer works? In the course of shopping I have encountered several dealers who don't seem to have (or reveal) much knowledge of how to process these less well known promotional incentives. And does this work like a customer cash incentive, such that it can be applied to reduce the size of the buyer's check to the dealer at time of purchase or is it strictly a post-sale rebate that goes to the buyer by mail some number of weeks/months subsequent to the purchase transaction? I submitted my brochure request yesterday--thanks very much to this thread!