With shipping, though, the final price goes up.
WeatherTech's pricing structure reminds me of Bose and Dyson. Few discounts, but they know that their product is of such quality that it will sell regardless.
I'll just need to save my pennies as I've been amassing goodies while I wait for my 'stang to be delivered...and then will be outlaying many more pennies for the car.
On the bright side, this gives WeatherTech time to update their (passenger) floorliner for the 2013 MY.