Steve's right. It's a marketing trick. "True Synthetic" should mean just that, a fully synthetic oil. M1 starts with a group II base stock, which is dead dinosaurs. A true synthetic uses a man made molecule derived from natural gas. These synthetics are more expensive. M1 used to be made like this. But they founmd they could make the same marketing claims if they used a cheaper base stock, and make the profit margin even higher.
M1 is on par with Penzoil and QS synthetics. Not a bad oil at all. People use them with excellent results. Certainly a step up from dino oil. But, M1 is $1.50 to $2.00 a qt more than others in it's class. Why so much? Because people will pay it, not knowing the differance. I saw both Penzoil and QS on sale last week for <$4 a qt. Around here, that's a pretty good price.
M1 is not a bad oil. But it is a bad value. And I hate the bait and switch game they played on us.
Excellent description!
FWIW I use either Mobil 1 5W-20 or the new Penzoil Platinum 'Synthetic' which seems to be getting very good reviews over on the bobistheoilguy site.
Whatever is on sale :wavey
As of Motorcraft oil it's a very good oil and not expensive if you catch it on sale at Wally World.
They make a full synthetic 5w-30 but I think the 5w-20 is a blend. Again, take the word "full" with a grain of salt.
What is more important is to change your oil religiously at 3-5k miles and to use the correct oil for your car along with a quality filter.
For the 4.6 a Motorcraft, Mobil 1 or Wix filter is a good choice IMHO.
If you like Fram, I don't, make sure you only use the top model which isn't too bad.
Do not use the bottom line models as they are pure crap.